Cómo transformar tu organización en la era de la IA sin perder su esencia
Cómo transformar tu organización en la era de la IA sin perder su esencia
Time: 1:00 pm - 1:30 pm
Date: 17/02/27
Synopsis
Artificial intelligence is already changing the way we work, make decisions, innovate and compete. But the real challenge for organizations will not simply be adopting new tools; it will be learning how to transform without diluting what makes them distinctive: their culture, judgement, quality standards, customer relationships and ability to build trust.
This keynote explores how AI is accelerating expectations, shortening response times, reshaping roles and forcing leaders to rethink how change is managed. In this new context, companies face two major risks: changing too late, due to inertia or excessive caution; or changing poorly, by adopting technology without focus, without real adoption or without protecting what truly matters.
The session will offer a practical, executive-oriented perspective on how to move forward with clarity: how to identify what must be protected, what can be adapted and what should be tested; how to accelerate decision-making without creating noise; and how to lead more agile, innovative and resilient organizations without losing internal coherence.
A reflection for leaders who want to use AI not only to do more, but to make better decisions, innovate with purpose and build organizations capable of evolving without ceasing to be themselves.
SPEAKERS
Ivan Borrego ValverdeCEO & Founder - IB Corporate Growth
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